guiding the career in public relations

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Remembering PR Legend Dominic DiFrisco

May 9th, 2019 · 1 Comment

Students in DePaul PRAD professor Marshal Goldman’s class were invited to research and write about legendary Chicago PR pro Dominic DiFrisco, who passed away last week. Here is one of their tributes. By Allegra Acosta While many people during their lifetime on earth focus on leaving their mark on the world, Dominic DiFrisco dedicated his […]

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3 Tips for Job Search Success: Differentiate, Network & Build Attention Getting Resume

April 25th, 2019 · No Comments

Before I caught my breath to write about a great visit last week to the University of Florida, the UF PRSSA chapter beat me to it. While I would have talked more about the impressive students and faculty I met during my three days in Gainesville, their post pretty much sums up the key points from my […]

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→ No CommentsTags: Guest Post · Job Search

How Being a Successful Brand Ambassador Landed Me at the Final Premiere of ‘Game of Thrones’

April 11th, 2019 · 1 Comment

By Arturo Echevarria When I first accepted my role to be a brand ambassador for HBO, never in a million years would I have imagined that it would lead to me being flown out to NYC to attend the final premiere of one of the most culturally prominent shows on television. In February, the account […]

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→ 1 CommentTags: Day in the Life · Future Leaders · Guest Post

Alabama’s Alana Doyle Defines ‘Where (Public Relations) Legends Are Made’​

April 2nd, 2019 · No Comments

I met Alana Doyle during a February visit to The University of Alabama and then recently celebrated with Alana and her beaming father as she was named PRWeek’s Outstanding Student of the Year. Here, Mark Harris, one of her proud professors, writes about her win and what it takes to excel as young leader in […]

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→ No CommentsTags: Advice from a Pro · Careers · Guest Post

5 Scary Things About Being a Solopreneur and How to Handle Them

April 1st, 2019 · 2 Comments

By Laura Gayle Technology has revolutionized freelance and work-from-home opportunities across the globe – particularly in communication-based fields like public relations. On the hiring site Upwork, job posts requesting skills in social media, brand strategy, content writing, and influencer marketing increased by 60-80% in the last quarter of 2017. Independent PR professionals are increasingly going […]

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→ 2 CommentsTags: Advice from a Pro · Job Search