culpwrit

guiding the career in public relations

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5 Ways to Build Greater Business Acumen

May 5th, 2015 · No Comments

Tweet By Matt Ragas and Ron Culp As PR professionals strive to become more trusted business advisers to the C-Suite, business acumen has become a critical competency for all levels of the profession. We conducted national research with our colleague, Dr. Nur Uysal of Marquette University, and found that 84.5 percent of senior communication executives […]

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Like Culpwrit? Then LIKE Culpwrit

February 8th, 2015 · No Comments

Tweet Culpwrit Readers: Get the heads up on new posts as well as other PR-related articles by following Culpwrit on Facebook and Twitter.

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Professional Development Takes Center Stage

January 15th, 2015 · No Comments

Tweet Training and other non-billable activities were eliminated or drastically scaled back by most firms during the seemingly endless Great Recession that allegedly has ended. As a result, a significant portion of an entire generation of public relations talent received minimal training during the critically important early stages of their careers. Young professionals I’ve talked […]

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Increasing Business Acumen: A Career Imperative

January 14th, 2015 · No Comments

TweetLike many marketing and public relations professionals, writing a book has been on my “bucket list” for most of my career. I actually started writing three or four books over the years, but I didn’t get much past outlining potential chapters and perhaps a few pages of random thoughts. After opening a gourmet coffee store […]

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Top Posts of 2014 Focus on Careers, Branding

December 22nd, 2014 · 1 Comment

Tweet As I approach the ninth year of this blog, it’s time again to look back at the most widely read posts of the past year. In 2014, top topics shifted from job search tips to how to enhance a personal brand, expand your network and succeed in a new job. While many are seeking their next […]

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