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TweetBy Colin Wylie Professionals frequently hear the call to action to become mentors to the rising generation. Numerous studies have indicated the correlation between mentorship and engagement in the workplace. Recently, a study of millennials by Deloitte indicated, “Mentoring is having a positive impact and six in ten (61 percent) Millennials are currently benefiting from […]

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TweetI spent the first part of this week in Boston where I saw future leaders of the public relations profession in action. And the future looks bright. Some 1,000 members of the Public Relations Student Society of America (PRSSA) participated in a wide range of meetings and workshops that exposed them to new ideas and […]

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Tweet By Jake Skoloda I recently had the opportunity to speak at a national conference, the Marketing to Gen Z Conference in New York. It was a pretty cool experience because I am only 17 years old. My mom and I were invited to speak on the topic of Zpreneurs – Gen Z kids who […]

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TweetSummer is over. Time to get back to work—especially if you are a student or young professional pursuing a career in public relations. This time of year provides endless opportunities to engage in events, activities and organizations that expand your network and future job prospects. If you are in college, there is no excuse for […]

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TweetOver the Labor Day weekend, more than 100 friends and family gathered at Powers Lake, Wisconsin to celebrate what would have been the 24th birthday of Mike Bonifas, a promising PR rock star who died suddenly last month from a tragic fall. Mike grew up in Batavia, Illinois, but loved spending every possible free moment […]

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