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guiding the career in public relations

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Entries Tagged as 'Careers'

Career Capsule: Omnicom’s Karen van Bergen Says ‘Trust Your Gut’

May 19th, 2016 · No Comments

TweetKaren van Bergen is beginning her fourth month as the first CEO of the 6,000-person Omnicom Public Relations Group that oversees 10 primary PR agency brands — including FleishmanHillard, Ketchum and Porter Novelli. In this Career Capsule, Karen writes about how she discovered and fell in love with public relations. By Karen van Bergen As I came to the […]

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Tags: Careers · Guest Post

Ethical Decision-Making: The ‘Necessary Skill’

May 11th, 2016 · No Comments

Tweet By Dick Martin Back in 1970, the guy who interviewed me for my first job in public relations was the former city editor of the Newark, NJ, Evening News. I didn’t know it at the time, but he only hired ex-journalists like himself. My undergraduate degree was in philosophy; I had a masters in broadcasting; […]

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Tags: Advice from a Pro · Careers · Guest Post

Pair Passion with Practicality for Optimum and Early Career Success

May 4th, 2016 · No Comments

TweetKudos to long-time friend Rita Dragonette for creating and funding an innovative scholarship that will enhance future employment prospects for five lucky liberal arts majors at her alma mater, Northern Illinois University. The $5,000 scholarships will be awarded to NIU sophomore and junior liberal arts majors who choose a business minor. As this blog has […]

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Tags: Advice from a Pro · Careers · Job Search

Not Keeping Up On The News? Do So at Your Own Career Peril

April 29th, 2016 · No Comments

Tweet During my long corporate career, I only can recall three times when a boss yelled at me. Perhaps the most vivid and preventable reprimand came when my boss asked about a newspaper article that appeared in The Wall Street Journal that morning—and he mostly got a blank stare from his Chief Communications Officer. It […]

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Tags: Careers · Day in the Life

Is a PR Job Right for You? 7 Things You Need to Know Before You Apply

April 22nd, 2016 · 2 Comments

Tweet By David Grover Public Relations seems to be the hot new trend in exciting careers. It’s a fast-paced, modern, and lucrative business to be in–if you can cut it. Not everyone is cut out for working PR, though there are certainly varying levels of involvement. If you’re working PR for a small start-up, your […]

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Tags: Advice from a Pro · Careers · Guest Post