David Gallagher
Twenty-plus years at agencies and in-house roles in the US and London have taught me a few things about success in the PR business. For one, it is elusive. PR is a popular path for many early in their professional lives, but how many remain after five or ten years? Far too many […]
Entries Tagged as 'Advice from a Pro'
5 Personal Attributes for Success in PR
March 5th, 2010 · 1 Comment
Tags: Advice from a Pro
The Eyes Have It
February 4th, 2010 · No Comments
Dr. Anne E. Beall
Because I write and give seminars about nonverbal communication, people often ask me what’s important when it comes to body language in an interview.
Is there a specific sign that you have made a good impression? Unfortunately, body language is not that simple. One needs to look at many areas of […]
Tags: Advice from a Pro · Guest Post
High Achievers in Their ‘Dream Jobs’
January 25th, 2010 · No Comments
Bill Coplin
Students who have been successful in academics and leadership roles in college have a very tough time in their “dream jobs.”
Here is a tale of two May 2009 graduates who have been communicating with me for the past six months. The first is a Teach for American Corps member. Most of the 35,000 […]
Tags: Advice from a Pro · Careers
4 Guideposts for Unemployed PR Pros
January 19th, 2010 · No Comments
Edward M. Bury, APR
In September my position as Senior Director of Public Relations for a real estate association was eliminated due to budget constraints. This has been a challenging time for me and many others in public relations and other industries. But it’s also a time to think, grow and reinvent myself for the […]
Tags: Advice from a Pro · Day in the Life · Guest Post · Job Search
Should You Consider Non-Profits?
January 15th, 2010 · 6 Comments
Tom Nicholson
When starting my career I was told to avoid working for a not-for-profit organization. “Once there you will never escape the non-profit world and the experience doesn’t count in corporate America.” That strong caution may have been appropriate at one time, but may be far too harsh today.
One of the best organizations I […]
Tags: Advice from a Pro · Careers
A Corporate ‘Greening’ Plan for 2010
January 8th, 2010 · 2 Comments
This week’s post about green and sustainability jobs brought a question from someone who recently landed a CSR position with a major corporation. He asked for advice on how to incorporate green points of view in his CSR recommendations to management.
Fortunately, friend and PR counselor Bruce Harrison has given this question a lot of thought […]
Tags: Advice from a Pro
The Grad School Option
January 4th, 2010 · 2 Comments
A young friend decided to enroll in graduate school this month as a way to wait out the lackluster job market. Since he always had planned to get a master’s degree, I couldn’t debate the decision. However, I encourage everyone to make sure they’re pursuing advanced degrees for the right reasons.
I enlisted Syracuse University professor Bill Coplin to […]
Tags: Advice from a Pro · Careers
CSR Jobs Poised to Grow in New Decade
January 2nd, 2010 · 3 Comments
The Great Recession caused a dip in corporate social responsibility (CSR) programs as companies cut budgets in order to remain profitable. As the economy improves in 2010, many predict increased growth in CSR activities since “doing good” builds brand reputations and increases sales.
Innovative CSR guru Rob Densen shares my point of view, predicting that integrated marketing […]
Tags: Advice from a Pro · Careers
6 Tips to Improve PR Prospects in 2010
December 30th, 2009 · No Comments
Richard Bailey
If I’m to look ahead, then let me start by glancing backwards a moment.
Just over a year ago, Sir Martin Sorrell gave the annual Distinguished Lecture for the Institute for Public Relations.
Sorrell is Group Chief Executive of WPP, the global marketing services business that owns the Hill & Knowlton and Burson Marsteller PR […]
Tags: Advice from a Pro · Guest Post
Dining Etiquette Improves Job Chances
December 27th, 2009 · No Comments
Both women and men can benefit from reading the insightful New York Times interview Sunday with Qwest chief operating officer Teresa Taylor.
Taylor confirms the importance of being a good listener in business, and she provides an interesting look into how she evaluates job candidates. Among her most important decision makers: dining etiquette.
“I never hire somebody without having a […]
Tags: Advice from a Pro · Job Search