guiding the career in public relations

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Ready to Start Your Own PR Shop? Probably Not.

September 2nd, 2015 · No Comments

As a stay-at-home dad the past few years, I had no intention of getting back into the public relations business for awhile. Finding a home in Charleston three years ago changed that. July marked the one-year anniversary of starting my own communications consultancy. I’ve read plenty of “lessons learned” articles marking 10 or 20-year milestones – life […]

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→ No CommentsTags: Advice from a Pro · Careers · Guest Post

Successfully Straddling Two Worlds Thanks to Career ‘Godmothers’. . .’Godfathers’

August 31st, 2015 · No Comments

It’s been a month since I returned from 2015 ColorComm Conference (C2), the annual event that focuses on women of color in the field of communications. C2, brain-child of founder Lauren Wesley Wilson created as a way of taking networking to a deeper level, and began as a small, invite-only luncheon in 2011. It has […]

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There’s a ‘New Writing Formulary’ in PR and Marketing. You need to adhere to it without delay.

August 27th, 2015 · No Comments

By Don Bates, APR, Fellow PRSA During almost three weeks this summer, I taught PR and marketing writing to groups of Asian practitioners as a consultant instructor for Singapore-based Clariden Global. My workshops were in Singapore, Hong Kong and Shanghai. In two full days at each site, we covered the essentials of writing more productively […]

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Not Your Textbook PR Internship

August 25th, 2015 · No Comments

By Sharlys Leszczuk As important as college is to building foundational knowledge, I think it’s often misrepresented as the place where you learn everything you need to know in order to land your dream job and be successful. Perhaps some majors work better than others in this model. But in my experience, in the realm […]

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→ No CommentsTags: Future Leaders · Guest Post

Not Sure What You Want to Do? Take a Gap Year

August 17th, 2015 · 1 Comment

Q. I graduated from high school in May and am supposed to start college in two weeks, but I’m trying to talk my parents into letting me delay college for a year so I can travel and figure out what I really want to do with my career. I think I want to go into […]

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