guiding the career in public relations

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Resume Not Getting Attention? Resist ‘Creativity’

June 27th, 2016 · No Comments

Tweet Shortly after urging recent graduates to stick to a standard resume format, along comes a breakthrough resume that makes job seekers think they, too, should abandon traditional resumes. I admit being impressed by Sumukh Mehta’s incredibly creative resume, a 20-page magazine-like resume that landed him an internship at British GQ–without an interview. Over the […]

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→ No CommentsTags: Job Search

3 Life Lessons to Help You Make Your Own History

June 23rd, 2016 · No Comments

TweetBruce Weindruch, founder and creative genius behind The History Factory, has just published a book filled with examples of how forward-looking companies prepare for the future by understanding their past. Unlike those of us who have held many different jobs, Bruce has had only two during his nearly 40-year career. In this Career Capsule, Bruce explains how […]

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→ No CommentsTags: Advice from a Pro · Careers

The 5 Golden Rules of Job Reference Etiquette

June 16th, 2016 · 2 Comments

Tweet In the past two weeks, I have served as a reference for six job candidates. I gave enthusiastic references for five of them, but I had to take a pass on the sixth person since I hadn’t heard from him in nearly 20 years. I recall that he was a good employee, but it […]

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→ 2 CommentsTags: Advice from a Pro · Job Search

Important Advice for Media and PR Pros: Get Comfortable in the Grey, Commit to Self Renewal

June 14th, 2016 · No Comments

TweetNo industry still functioning today has withstood the sea change that threatens news organizations on every front. While print readership continues to drop like a rock, news organizations are scrambling to reinvent their business models. They are trying everything from digital expansion to consolidation. This ongoing change presents both challenges and opportunities for public relations […]

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5 Tips To Help Assess Cross-Country Career Move

June 6th, 2016 · No Comments

Tweet Q. I’ve been offered a job in San Francisco, but that requires my husband and I to move from the Midwest where we’ve lived our entire lives. Family and friends are here, but this would be a huge career move—jumping several pay levels. But it’s scary to start over in a new city and […]

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